So what is it that Google looks for when determining a website’s rank in its search engine? [Read more...]
A Little Secret About Public Domain Treasures
I bet this little secret is going to get YOU excited… just like it did me. I just discovered public domain treasures and it’s a perfect business opportunity for many new internet entrepreneurs.
Did you know there’s a little known loophole in US law that allows anyone to distribute, resell or give away expired copyrighted content? Officially, its called public domain, and savvy marketers “borrow” it to publish instant products.
Public domain refers to anything that is NOT protected under US copyright law. This includes all works published before 1923 and under certain conditions, works published up to 1978. A “work” can be anything, a book, movies, plays, songs, photographs, instruction manuals, posters, courses, reports, etc. You could take these works, repackage them and sell them for a profit. By tapping into public domain content, all the nitty gritty work has been done for you.
There are almost an endless number of ways that you can make money with public domain content. Let me suggest 10 different models you can use to activate and tap the public domain treasures.
Model 1: Resell It.
You can re-publish public domain content exactly as it is. Whether it’s a book, a movie or even music, you can take this content and quickly turn it into a product. Just copy it as it is and start selling it.
Model 2: Website Content
You can take the text of the public domain work which relates to a product you are selling or an affiliate program that you are promoting. You then create web pages and include links back to your product page.
Model 3: Repackage
You can repackage a public domain work into a new product. You can use the ideas and some of the content of public domain works to create new and better products.
Eg. Walt Disney characters Snow White, the Little Mermaid were all stories from the public domain.
Model 4: Multimedia
You can change the books in print into a CD or even a video set. Add to the perceived value of the product by offering ways to consume the information. What was once simply a “book” can now be a complete home study course or training program.
Eg. The famous “Think & Grow Rich” by Napoleon Hill has been made into an audio CD which is a more convenient format.
Model 5: Reprint Rights
You could sell your version of the information product along with marketing materials. People love reprint rights and it’s a quick and easy way to make tons of money immediately. You can sell reprint rights only to a derivative product you have created from the original public domain material.
Model 6: Upsell
You can use public domain works and use then as an “upsell” to a regular version of your best selling product. You simply present your buyer with an additional opportunity to “upgrade” their order or add something to their order.
Model 7: Bonuses
Simply use the work as a bonus to your main offering. People love bonuses and will buy a product just for the bonus, if its unique and not something they’ve seen all over the net already.
Model 8: Viral E-books
You simply take parts of the book and turn it into a viral e-book by allowing others to pass along or even sell this e-book as their own. Once you trigger the “virus” its nearly impossible to make it stop because people keep passing it on and than these people keep passing it on etc, etc.
Eg. Rebecca fine from Seattle, WA used this exact technique to accidentally launch her six figure business with an interesting book, written in 1910 “The Science of Getting Rich” by Wallace D.Wattles.
You can “super-size” this strategy by creating a viral e-book with the material and then including affiliate links that pay you commissions anytime someone buys from your recommended resources.
Model 9: Google AdSense
You can use the material to create an information-rich website and then place a tiny piece of code from Google to run their AdSense program on your site. You’ll essentially partner-up with Google and get paid a percentage for everyone that simply clicks on the ads Google places on your site.
Model 10: Articles/ Mini Courses
You could use little contents from public domain works and create a mini-course that people would subscribe from your site. You just load a series of 4 to 10 articles into your auto-responders and it delivers it on a total auto-pilot.
You can also use the material into 500-800 word articles to distribute for free publicity and traffic to your sites. Editors of e-zines and owners of web sites are always looking for hot fresh content and in exchange they’ll send you over targeted traffic.
Eg. Matt Furey discovered a little unknown book on “Catch Wrestling” and turned it into a complete manual and video e-course of 12 lessons for his market of fitness and wrestling buffs. He had earned over $1million dollars in sales from this one book.
Among the topics available in the public domain treasures are:
Health & Fitness
Fun & Games
Sports & Recreation
Hobbies & Crafts
Education & Self Improvement
Food & Cooking
Animal & Pets
Home Garden & much much more.
Public domain works provides a huge opportunity to newbies in the internet world to tap these vast treasures. Simply put, you can use these works to instantly create e-books, manuals, articles, reports or any other type of information products in a snap. GOOD LUCK!
Youll find step-by-step advice on 19 killer internet business and internet marketing models as marketed by TOP internet Entrepreneurs at http://www.e-HomeBiz.net. It is one of a kind mini-encyclopedia with Master Resell Rights.
Author: Manjit Kaur
Article Source: EzineArticles.com
Fonts Can’t be Copyrighted?
I recently read about typeface copyright law in The Public Domain: How to Find & Use Copyright-Free Writings, Music, Art & More that just came out on bookshelves in May 2010. (It’s a must-read for anyone interested in copyright laws). Until now, I had no idea that fonts themselves could not be copyrighted. Or can they? The programs used to make fonts is where the copyright law seems to kick in. Confusing, I know.

I have spent the last few days trying to understand if fonts are, in fact, protected by copyright law. I am still unclear. Designers spend the time to make them so why wouldn’t they be protected? Font design websites say they are and font copyright websites say they aren’t. Hopefully you can make better sense of it all than I can at this point. Feel free to post your comments below. (Spammers, don’t bother. I moderate and trash your comments!).
The following was posted with permission from the author, Richard Kinch. It is quite old but has a great deal of information.
Full article: Why Fonts Cannot Be Copyrighted
From the Federal Register, Vol 53, No 189, Thursday, September 29, 1988.
Copyright Office (Docket No. 86-4)
Policy Decision on the Copyrightability of Digitized Typefaces.
Agency: Copyright Office, Library of Congress.
Action: Notice of policy decision.
SUMMARY: The purpose of this notice is to inform the public that the Copyright Office has decided that digitized representations of typeface designs are not registrable under the Copyright Act because they do not constitute original works of authorship. The digitized representations of typefaces are neither original computer programs (as defined in 17 USC 101), nor original databases, nor any other original work of authorship. Registration will be made for original computer programs written to control the generic digitization process, but registration will not be made for the data that merely represents an electronic depiction of a particular typeface or individual letterforms. If this master computer program includes data that fixes or depicts a particular typeface, typefont, or letterform, the registration application must disclaim copyright in that uncopyrightable data.
EFFECTIVE DATE: September 28, 1988.
Excerpts from the full text:
…Variations of typographic ornamentation [or] “mere lettering” are not copyrightable…. “It is patent that typeface is an industrial design in which the design cannot exist independently and separately as a work of art.” [Eltra Corp v. Ringer, 579 F.2d 294 (4th Cir. 1978)].
The decision in Eltra Corp. v. Ringer clearly comports with the intention of the Congress. Whether typeface designs should be protected by copyright was considered and specifically rejected by Congress in passing the Copyright Act of 1978.
…Before the advent of digitized typeface technology, arguments were made that, in creating new typeface designs, artists expended thousands of hours of effort in preparing by hand the drawings of letters and characters that ultimately would lead to the creation of an original type face design. After several years of consideration and a public hearing, the Copyright Office found that this effort did not result in a work of authorship.
… There are fewer authorship choices involved in transforming an existing analog typeface to an electronic font than in using the digitization process to create a new typeface design. Yet clearly the typeface design and the process of creating it are uncopyrightable whether the process is digital or analog.
… Typeface users … in accordance with a congressional decision not to protect typefaces, are entitled to copy this uncopyrightable subject matter. … The congressional decision … reflects a concern about inappropriate protection of the vehicles for reproducing the printed word.
Links to more information
Birthday Gift: Viva Day Spa
For my birthday last week, my precious little baby girl and her daddy gave me a trip to Viva Day Spa here in Austin for their Pretty Hands & Feet Package. I haven’t been yet but I feel some pampering coming on!

I had to scan and share the pretty gift certificate with you all as these colors are my latest favorites. I am having an accent wall in my new living room painted the teal color next month. Much to look forward to; hands, toes, interior design… what else could a girl ask for?!
Unique Silver Jewelry
My girlfriend Carol in California sent a link to this absolutely amazing handcrafted jewelry just a short time ago. If these are not conversation pieces and show stoppers, I seriously don’t know what is!
The artist, Drayok, charges $27 for basic keys, $34 for medium keys and $47 for detailed ones. The work that must go into them alone makes them worth every pretty penny. Check out Drayok’s gallery.





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